Merchandising

Visual Merchandising: Defining Visual Merchandise and Display

Learn to apply basic retail math formulas to solve problems which are found in day-to-day retail merchandising divisions at the retail store.

Retail Product Merchandising: Defining Retail Product Merchandising

“Defining Retail Product Merchandising” furnishes information on the retail merchandising components and how to utilize the Buying-Selling Cycle...

Establishing the Retail Store Image: Six Step Method

The elements implemented in order to establish the unique personality of the store must attract and motivate the target consumer to visit that...

Visual Merchandising: Presentation by Color

This course addresses the importance of color when marketing and merchandising product in the retail store.

Establishing the Retail Merchandise Mix

“Establishing the Merchandise Mix” addresses in-depth all of the components of the merchandise mix.

Visual Merchandising: Investigating Design Principles & Art Elements

Investigating Design Principles and Art Elements to Communicate Store Image and Build Profitable Retail Sales.

Visual Merchandising: Examine Six Basic Principles of Display

Visual merchandising, especially display, is one of the most creative, exciting, exhilarating and fun responsibilities of the Sales Promotion Division

Visual Merchandising: 3 x 3 Merchandise Presentations

Visual merchandisers utilize the same tools, the art elements and design principles, in order to establish the store ambience or atmosphere...

Visual Merchandising: Plan Merchandise Presentation

This course examines components for establishing the retail store image and the impact of visual presentation when utilized as a major marketing...

Visual Merchandising: Establish Merchandising Policy

This course examines components for establishing the retail store image and the impact of visual presentation when utilized as a major marketing...

Visual Merchandising: Develop Fashion Image

This course examines components for establishing the retail store image and the impact of visual presentation when utilized as a major marketing...

Visual Merchandising: Develop Inviting and Identifiable Store Environment

The third step in developing store image is selecting the elements or store image cues and attributes that create the mental image or impression...

Visual Merchandising: Investigate Trading Area

Store location is an essential element of the store’s brand image and impacts other image elements such as the store’s external environment...

Visual Merchandising: Defining Visual Merchandise and Display

This course provides background information and basic terminology needed to build a workable understanding of visual merchandising...

Retail Product Merchandising: Defining Retail Product Merchandising

“Defining Retail Product Merchandising” provides background information to assist users with understanding about not only the development of the...