News

COVID-19 & Consumer Concerns in China: Wave Six

Posted on July 12, 2021

Age of Consumers Percent of consumers who are very concerned about the COVID-19 coronavirus pandemic (by age): Returning to Normal 69% feel safe resuming normal, pre-pandemic activities 95% have purchased or plan to purchase clothing to resume normal activities Consumer...

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Executive Cotton Update: July 2021

Posted on July 12, 2021

U.S. Macroeconomic Indicators & the Cotton Supply Chain The labor market continues to show signs of improvement, with job growth in June estimated to be the strongest in nearly a year. Accumulated savings, rising confidence, and lower COVID case numbers...

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Banana Republic Adopts STORM COTTON™ Technology

Posted on July 2, 2021

Banana Republic has you covered rain or shine with their adoption of STORM COTTON™ technology in two women’s jacket styles. The Rain Jacket and Popover Rain Jacket both feature the water repellent benefits of the STORM COTTON™ finish with crisp,...

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Recent Webinar: Back-to-School Buying Behaviors Post-Pandemic

Posted on June 30, 2021

Between a pandemic-driven recession and unprecedented stimulus to spur consumer spending, the past year has been a roller coaster for the economy and consumers. Despite initial drops, clothing expenditures outperformed overall spending and continue to top shopping lists. With vaccinations...

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Things To Know About COVID-19 in the U.S.: Wave 6

Posted on June 11, 2021

Percentage who are very concerned about the COVID-19 coronavirus pandemic (by age):   Consumers expect to spend more on clothing   Percent of consumers spending more on clothing since the start of the pandemic:   70% say the pandemic experience...

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