Endure™

About

Endure™ is a durable textile finish engineered to prolong the life and appearance of cotton products for the home. The application strengthens fabric, making it more resistant to abrasion that comes from normal wear and household laundering. Endure™ also helps fabrics such as sheets retain their original color longer, keeping them looking like new, wash after wash. The endure finish provides all these benefits without affecting the familiar softness and comfort of cotton.